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By John Watson
19 Sep 2024
Ford Bronco vs Jeep Wrangler: Head-to-Head Comparison in 2024
Edmunds has reviewed the 2024 Jeep Wrangler Rubicon and the Ford Bronco. In this video review. Jason, the host, highlights the Jeep's refresh for the new model year.
On the road, the Jeep is noticeably quieter than its predecessor. The reviewer finds the steering surprisingly good, dispelling common criticisms and praising its improvement.
However, the interiors showcase a stark contrast. The Bronco boasts a larger cabin with comfortable seating, a well-designed dashboard, and an easily accessible touchscreen. However, the transfer case's digital instrument cluster and button shifter fall short of impressive.
The Jeep's interior feels cramped in comparison. While the grab handles and lever-operated transfer case shifter are appreciated, the reviewer(Jason) finds the overall space claustrophobic. Although the new 12-inch touchscreen is a significant upgrade, the Bronco still reigns supreme in interior comfort.
The true test comes off-road. The Jeep's solid front axle provides superior articulation and strength compared to the Bronco's independent front suspension. However, the Bronco's IFS offers a smoother ride over bumps.
The verdict:
The reviewer crowns the Bronco the champion off-roader but acknowledges the Jeep's significant strides in capability. He even suggests the Bronco might be the best thing to happen to the Wrangler, as it's pushed Jeep to make substantial improvements.
Let's now examine both vehicles in terms of specifications, technology, fuel efficiency, price, and trim levels.
2024 Ford Bronco vs 2024 Jeep Wrangler: Head-to-Head Comparison
Vehicle Specifications
The Jeep Wrangler and Ford Bronco are off-road champions, but their technical specs reveal some key differences.
| Bronco | Wrangler | |
|---|---|---|
| Engine & Drivetrain | Standard: 2.3L EcoBoost I4 (275 hp, 315 lb-ft torque) Optional: 2.7L EcoBoost V6 (330 hp, 380 lb-ft torque) Transmission: 6-speed manual or 10-speed automatic (standard with V6) |
Standard: 3.6L Pentastar V6 (285 hp, 260 lb-ft torque) Optional: 2.0L Turbo I4 (270 hp, 295 lb-ft torque), 3.0L EcoDiesel V6 (260 hp, 442 lb-ft torque) Transmission: 6-speed manual or 8-speed automatic |
| Fuel Economy (EPA estimated, city/highway) | 2.3L EcoBoost I4: 20/23 mpg (manual), 21/26 mpg (automatic) 2.7L EcoBoost V6: 18/21 mpg (automatic) |
3.6L V6: 17/23 mpg (manual), 18/22 mpg (automatic) 2.0L Turbo I4: 21/24 mpg (automatic) 3.0L EcoDiesel V6: 22/29 mpg (automatic) |
| Dimensions | Length: 189.4 in Width: 75.9 in Wheelbase: 116.6 in (standard) or 126.7 in (long-wheelbase) Ground Clearance: Up to 11.6 in (depending on trim) |
Length: 188.4 in Width: 73.9 in Wheelbase: 119.4 in Ground Clearance: Up to 10.8 in (depending on trim) |
Off-Road Capability:
- Approach Angle: Both offer competitive angles, with the Wrangler potentially having a slight edge due to the shorter wheelbase.
- Departure Angle: Similar story, slight advantage potentially to the Wrangler.
- Breakover Angle: Both excel in this area, tackling obstacles without scraping the undercarriage.
Technology and Infotainment
Both the Jeep Wrangler and Ford Bronco have upgraded their tech offerings in recent years. The Jeep Wrangler features the Uconnect system with touchscreen interfaces and optional off-road features like a forward-facing camera. However, the system prioritizes durability over cutting-edge graphics, reflecting the Wrangler's rugged nature.
The Ford Bronco boasts the SYNC 4 system, known for its intuitive interface and large touchscreen. SYNC 4 offers advanced features like cloud-based navigation and integrates with off-road mapping apps. The Bronco's tech focus caters to drivers who want a blend of off-road capability with modern comforts.
Verdict: Ford Bronco has the more bleeding-edge technology
Price and Trim Levels
The Jeep Wrangler and Ford Bronco battle extends to price and trim levels. Here's a breakdown to help you navigate your budget:
Starting MSRP:
- Jeep Wrangler: The base Sport trim costs $31,995 (2-door) and $36,495 (4-door)—higher trims like Rubicon and Sahara offer increased off-road capability and features at a premium.
- Ford Bronco: The base Bronco starts slightly higher at $39,130 (2-door) and $39,870 (4-door). However, it comes standard with a turbocharged engine, which the Wrangler offers as an option on some trims. Higher Bronco trims like Wildtrak and Badlands boast impressive off-road features but come with a steeper price tag.
Trim Levels and Value:
- Jeep Wrangler: This SUV offers a wider variety of trims, catering to different budgets and off-road needs. The base Sport is budget-friendly, while the Rubicon is a hardcore off-road machine. However, some features standard on higher Bronco trims might require upgrades on the Wrangler, potentially increasing the final cost.
- Ford Bronco: Offers a more streamlined trim selection, with each trim focusing on a specific capability or feature set. This can simplify the selection process, but higher trims can get expensive quickly.
Verdict: Tied as both models offer a wide variety of options
Related: Chevy Tahoe vs. Suburban | Difference & Comparison
Fuel Efficiency and Sustainability
Conquering the trails shouldn't come at the planet's expense, surely not when so many industries are going green. While both the Jeep Wrangler and Ford Bronco excel at off-road prowess, fuel efficiency and sustainability considerations can influence your choice.
- Jeep Wrangler: Offers a broader engine range with varying fuel economy. The standard 3.6L V6 is a thirsty option, but the optional 2.0L turbo I4 boasts better mileage. The 3.0L EcoDiesel V6 delivers impressive torque but is the least fuel-efficient option. (EPA estimates: 17-29 mpg combined)
- Ford Bronco: Primarily focuses on EcoBoost turbocharged engines. The standard 2.3L I4 offers slightly better fuel economy than the Wrangler's base V6. The optional 2.7L V6 delivers more power but suffers in fuel efficiency. (EPA estimates: 20-26 mpg combined)
Verdict: Slight edge to the Bronco
The standard 2.3L EcoBoost in the Bronco offers a potential advantage in fuel efficiency compared to the base V6 Wrangler. However, the Wrangler's optional 2.0L turbo I4 could be the most fuel-efficient choice for budget-minded eco-conscious buyers.
Other Sustainability Considerations
- Limited Electric Options: Both vehicles lack fully electric or hybrid powertrains, which are increasingly important for sustainable transportation.
- Future Electrification Plans: Jeep has announced plans for a hybrid Wrangler by 2024 and a fully electric model by 2025. Ford hasn't confirmed a specific timeline for electrification of the Bronco, but future models might incorporate hybrid or electric options.
Fuel efficiency is a close call, with the Bronco holding a slight edge with its standard engine. However, the Wrangler's upcoming hybrid option makes it a potentially greener choice in the long run.
Closing Thoughts
FindUsedOnline also crowns the Bronco as the champion off-roader, acknowledging Jeep's significant strides in capability. We suggest that the Bronco might be the best thing to happen to the Wrangler, as it has pushed Jeep to make substantial improvements.You may now list your Bronco, Wrangler, or other cars in your showroom with FindUsedOnline to find buyers quickly.
